Business Growth Accelerator

174 | You can provide value & grow a business while working less. Adam Torkildson CEO of Tork media is sharing how to achieve that

February 13, 2023 Isar Meitis Season 2 Episode 174
Business Growth Accelerator
174 | You can provide value & grow a business while working less. Adam Torkildson CEO of Tork media is sharing how to achieve that
Show Notes Transcript

The dream is simple - have a job you enjoy doing - meaning it plays to your strengths, have the lifestyle you want, have a perfect work-life balance, and provide as much value to others.

Easier said than done...

Adam Torkildson was able to achieve all of that which is truly rare. How did he do that? by following some fundamental business rules:

  1. Be willing to take risks - you need to take a leap of faith and trust your skills
  2. You must put in place the right systems and processes in your business, that reduce the daily effort while increasing throughput. 
  3. Surround yourself with people who are the right fit for you culturally, and that are better than you in at least one aspect of the business, and who complement your skills.
  4. Create a business that provides immense value to a specific sector/niche.

Adam manages 175 high authority websites (adding one per month), which total 100M visitors per month. He has a fully automated platform that allows his clients to publish content on his website, while still having all the relevant guardrails in place. 

In this episode, he shares how he grew his business to such a scale while working less and less, and while providing more value to his clients. 



Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

Adam T:

if I'm gonna make a prediction in marketing and advertising and thought leadership and seo, it's gonna be that video content is gonna become more and more important video and audio. They kind of go together, I think, and it's not gonna slow down. And anybody who's doing just SEO or just pr, they're gonna have to start getting into helping promote their clients' videos.

Isar Meitis:

Hello and welcome to the Business Growth Accelerator. This is Isar Meitis, your host, and the person you're listening to is Adam Torkildson. Adam offers a very unique service. He owns 175 high authority high traffic websites which together bring over a hundred million visitors per month. This is insane. And he was able to grow it from one single website that he started into 175 while actually working less. How did he do that? By developing the right systems and processes and having the right partners. This episode is jam-packed with invaluable business tips that. Literally every business leader who wants to grow a business, whether it's a solopreneur small business, or a large business, CEO it's just core things that can help every business and every individual that aspires to be a business leader Hello and welcome to the Business Growth Accelerator. This is Isar Matis, your host, and I'm really excited today, and I'm excited because I have a very unique situation that I'm gonna share with you. Not very often that you actually meet someone that was able to set up a personal goal for themselves, the lifestyle that you want, and be able to clearly carve a path and how to get there. And then figure out a way of a business that you can create that can lead you to have that lifestyle that you want. And in addition, build a business that really provides a very unique service to a very wide audience in a way that serves them in an optimal way while aligned with your personal lifestyle. So it's more of or less of a dream that a lot of people have. And I haven't met a lot of people who actually were able to do it in a effective and successful way until I was introduced to Adam Torkildson, who is our guest today. And so first of all, I'm grateful for the person who connected us together, but also after speaking with him for a relatively short conversation, I knew I wanted to have him for the show exactly for these purposes. So we're gonna talk about things like how can you plan your personal life and how can you build a business to support it, and how can you service multiple clients in the best way possible while reducing friction, while becoming a slave to servicing all these clients? These things are critical to probably anybody who has any aspiration to be an entrepreneur in any level of company. And hence, I'm really excited to have Adam as a guest today. Adam, welcome to the Business

Adam T:

Growth Accelerator. Thank you so much. I'm really happy to be here. I love talking about how to set up these kind of things and the mindset and the ideas, and you're awesome for having me on. So thank you so much.

Isar Meitis:

Thank you. I wanna really jump back a little bit because I'm sure that's n not the first thing you've done in your career. What was the aha moment in your personal life, in your professional life in which you understood that you wanna do something different and started thinking about that direction and how it started evolving in your mind?

Adam T:

If I'm completely honest, it was while I was working at my very first job out of college, which was@seo.com. So my background is in, in SEO completely. That's all I've really been the best at for as long as I've ever been working professionally, and I worked there for two years. And you kind of learn on the job at a place like that. So when I started working there, there, there was no such thing as a course in seo. It didn't exist in college. In high school there's no, nothing, no way to get educated. Yeah. So you had to learn on the job, which I loved. And at the time I didn't understand how important that was to me to to, to kind of self-teach and self-educate. Yep. But I had a background in doing that actually because I was homeschooled up until ninth grade and I have seven siblings and we were all homeschooled and my mom was by herself. My dad left the picture when I was 12 or 13. So it was just us and my mom and she homeschooled us and she set that mindset for us. Really young that we could teach ourselves a lot, if given the right opportunity and the right resources. So I, I learned how to learn at a young age. But that, that never really clicked in my mind. I just took, took it for granted, used it in college to graduate with my bachelor's degree in three years, no debt, just plowed through everything. And just was like, oh, yeah, this is how everybody is. This is how life works. This is how you do it. Yeah. And so I took that same mindset to my first job, seo.com. I was the third employee they ever hired, and I was there when they hired their 200th employee. Two years later, we were growing crazy.

Isar Meitis:

Wow. What, what year are we

Adam T:

talking about? Roughly 2007 to 2009. And I met someone in late 2009 who opened my eyes to the possibility that I could do a lot more with the knowledge that I'd gained and the skills that I'd learned. And he sort of lured me away into a startup that he had founded. And he kind of brought me on as a quote unquote partner. I was never a partner on paper, but we did profit sharing. I was able to just structure my day however I wanted. I had no boss. So I got my taste of being an entrepreneur in a fairly regulated safe environment, you could say. And I, I loved that. I love being able to control my own schedule, work as hard or not as I wanted to. And I credit that gentleman to opening my eyes to the possibility of

Isar Meitis:

entrepreneurship. Awesome. So, so what was the next thing? So, so now you un that, like you said, that opens, you know, you can't unsee once you see it. Right. What was the next thing that you did that led you to what you're doing today? And then we can talk a little bit about what you're doing today.

Adam T:

Well, after running a bunch of campaigns for a lot of clients in SEO still, that was all I knew how to do. Unfortunately I did a couple of stupid things and that partnership dissolved and it was really bad. And it took years for us to heal that relationship and I had to go through addiction recovery and a lot of mental health work to get past that breakup. Is really difficult. But it, it really, it, it again opened my eyes to the fact that being an entrepreneur is not as fun or as easy as some people make it look. Yeah. But as long as you keep persevering and you're willing to learn and do work and anything is possible, I, I truly believe that. And, you know, I believe God has been looking out for me the whole time and he, I have a trust and belief in the, in a higher power. And that definitely helped stay strong even with a young family. I had two kids by that point and was completely out of a job and had a mortgage and my wife wasn't working. And it was one of the scariest times of my life, but I, I was willing to do anything for work. So I went and started working freelance at a PR agency, and that's where I learned about the power of publishing content on fairly authoritative magazines and, and what that does for people's brand and reputation. And it also helps their SEO. They, they kind of intersect with each other. They help each other, they compliment each other. Yep. So that's where I learned the power of publishing in authoritative outlets. And then I took my background in SEO and why I'd learned from the PR world and thought I wonder if I could create my own authoritative outlet and just control it all the way through where I could create the content, I could publish it without waiting for a journalist to accept my pitch. And so I pushed forward on that idea. And I bought my first authoritative website and what I call authoritative means it has traffic. It has, back then we called it page rank, that that's not a metric that even exists anymore. Correct. But that's what I was looking at at the time. Those, at the tool with the tools available. And I, I bought my first site for$3,000, all of which I borrowed from a friend. Cause I had, I did not have that kind of money laying around to do anything. And that was my leap into what I'd currently do for work, which is I have a huge network now of 175 plus authoritative online content magazines, all of which get traffic. I control the editorial and the publication and it's all done remotely. I don't have any staff that has to control any of that because I figured out how to use AI and plug-ins. To manage 90% of that.

Isar Meitis:

This is nothing short of incredible and brilliant. And I wanna, I wanna dissect some of the things that you said, to what I said in the beginning of, of finding a path. And I truly believe that people are best serving the world and themselves and their family when they're happy. And people are happy when they best use the skills that they have in the capacity that maximizes those skills, right? So if you can find a place, any person is listening to this, where you can take the stuff that you like to do and that you know how to do, and you find a way to maximize it, meaning serve as many people as possible while doing the stuff that you're really good at, while really being able to provide value while not working yourself to death, doing that. It's the ultimate setup, which in addition to, like I said, helping a lot of other people will make you happy. So it's not an easy thing to do. And I think the interesting thing here, and, and I love the way you framed it, entrepreneurship is hard. You, I, I don't know a single entrepreneur that hasn't banged his head against the wall multiple times. I know more than a few, myself included, that found themselves at the bottom of the hole. So very similar to you. In 2007, I found myself with a wife, a planned family. I didn't have kids yet, but it was definitely coming. And$270,000 in debt and$6,000 in the bank, including everything 401k savings, account check, what I had in the world as far as assets. Was$6,000. and I think you and I are not the only people who have taken the entrepreneurship journey and find themselves in that spot, and it's terrifying, but it forces you to figure shit out. And I think the beauty about what you did is, again, you leaned forward to the things you knew and you found a very, very interesting combination of these things of how to control both the SEO side and the publication side within one universe. I wanna take it to the next step, because now people kind of understand what you do. What were the steps, again, from a business growth perspective, the big milestones that went from, okay, I just bought a website that has some kind of a of a score and some kind of traffic and can be used as an authority that I can publish stuff. And again, to connect one more dot for people who don't know, a big part of seo, especially today, has to do with backlinks. So people who are authoritative websites who will point back to your website, gives Google or any other search engine, the idea that this site probably has good content and that it provides value because all these important other websites thinks because they're pointing back to it. So that's the general premise behind this thing. How'd you go from the one website to 175? Where were the big milestones that you took both from a strategic planning perspective as well as from an execution perspective that enabled this growth?

Adam T:

Well, the, the first part of my growth, I really just stumbled into that. Okay. Because of a frustration I kept running into, like you said, butting your head against the wall. That is how you innovate. When you're an entre entrepreneur by yourself, you just run into the problem and then try and figure out a way through it. And I had no, preconceived principles that I was living by that guided me to the first big step. But whatever the case may be, I ended up having this huge frustration that was, I spent so much time interacting with every single one of these people who come to me and want to publish an article on my sites, and I have to email them back and forth, and I have to send them an invoice and I have to publish it, and I'm doing all these different things for them. And half the time the content that they were providing me sucked in the first place. Nobody could figure out how to actually write a well-crafted article unless they were a writer by background or they were paying somebody to write it for them. Yeah. And not a lot of people could do either one of those things. So I also spent a lot of time copy editing and just rewriting people's stuff, because that was my degree. I have a communications degree. I can't read a piece of content and not start to pick it apart. It's just the way that my brain's wired. So just by pure frustration, I was scrambling for a way to reduce the time I spent on administrative things and spend more time just earning the money that would come from it. So, because I've built all my sites in WordPress, Thankfully that community has been a huge blessing because of all the, the open source plug-ins that have been created and just the ease with which I found creating sites was. So I found some plug-ins that solved a lot of my frustrations. One of them, I'm not gonna mention it by name, but there, cuz there's a few that exist that do the same thing, which is they allow you to let users register on your site. You assign them specific roles that don't allow them to do anything besides publish, and then you can set a checklist of items that they're forced to abide by before they can actually publish content. So I started implementing that across all my sites and that one thing. Freed up 80% of my time right there. So I went from spending 80% of my time managing to now 20% of my time managing, and then I could start expanding my sites a lot quicker. And that was the first big innovation that took my business to its first six figure year.

Isar Meitis:

Amazing. I wanna touch on three very critical points that are the subtext of, of what Adam just said. Number one is as an entrepreneur, and literally every entrepreneur falls into that pitfall, and then not enough get out, which is you wanna work. On your business and not in your business. Because when you work in your business, first you're gonna be a slave for the business versus the business working for you. And second, you'll never be able to sell it because you are the business, you're the one that's making it work. You're the machine, which means there's no exit strategy. You've gotta work, work, work very hard, make not enough money. And then once you stop working, there's, that's it. Versus if you figure out ways to have other people, other systems, other processes, do that day-to-day tedious stuff for you. Now you can figure out how to grow, how to get more clients, what other technology can help me, and start looking at growth and strategy versus fighting and you know, grinding your teeth on the day-to-day. So that's a huge critical point that again, Adam was able to do and not enough people are able to do because they're so busy in the day-to-day. And yes, it's very, very hard because you always feel that you gotta do all these little things for the clients or the whole thing will fall apart. But if you keep on doing only that versus spending three more hours a night not sleeping and finding another solution, you will do that forever because there's no way out. So that's number one. Number two is community. Finding a community that can support you. In Adam's case, the people that are the WordPress community, which is huge, but finding a community of people like you who work on the same things, who struggle with the same topics, and approaching them in a very vulnerable way and saying, Hey, I'm looking for a solution for this. Can somebody help me? If you find the right community, you will get incredible help and in most cases for free. But even if it does cost you a little bit of money, it will help you go from working in the business to working on the business or solving whatever other obstacle you have. And the third thing is choosing the right tools, which is a huge thing for companies. And there's. I see a lot of two extremes of this mistake. One is companies do not have enough tools, and the other is companies who jump on the first thing that they see everybody using that may or may not be the right thing for them. So you gotta find the tools that will best serve what you are trying to do in your business, which will allow you to navigate it in the direction and in the strategy to try to navigate it. So, all exceptionally critical points. What happened then? So now you had the right tools, the right mindset, the right, a few websites. What was the next big milestone that allow you to grow to from, you know, six figures and whatever, six websites to hundreds of websites that are running like clockwork?

Adam T:

Well, first of all, I love how you made me sound so smart by summing up all those points, it, it truly was not intentional on my part, getting to that point. I was just trying to get past my frustration. Yeah. That's, that's what I'd spent all my life trying to do. And it was around that time that I started addiction recovery, which is what, what made me move into the next phase really. Okay. Because I, I started to become intentional about everything and every one, and every idea that came across my mind. So I, I, I looked at my life, my family, I, I just bought another house we'd moved out of our previous property was, we're renting it out and my, my relationship with my wife was deteriorating. And with my kids, I was getting angry a lot. And I could see these personality traits and weaknesses in myself, but I didn't know what to do about it. and I didn't want to admit that I had a problem cuz that means I must be bad or yeah, not a good provider. Like it really hits at the core of being a husband and a father and a provider. So, I finally admitted I had a problem and got into addiction recovery, and that is actually where I met my first business partner was in an addiction recovery meeting. This guy was a manager at a Jiffy Lube. He had a high school diploma, but he was a hustler and he reminded me of myself from a several years ago. So I taught him, I offloaded everything that I knew to him and started paying him a salary. And eventually I just brought him in as a partner to my company, and now he does 90% of all the work. He fulfills it, he handles it, and it'll, it, that freed up so much more of my time to really dig in and get even more intentional about the principle behind what I was trying to do, which was partnering. That, that is the, the back, the, the principle I guess, of what I was trying to accomplish was partnerships. During the course of Addiction recovery, I started to learn the value of connecting deeply with people, because prior to. that All my relationships were basically one way, what can I get out of this relationship? And it's something I still struggle with to this day, but I know at least enough that I do have that weakness. And so that's what I am now intentional about with my partnership marketing is developing deep two-way relationships with all the, the connections that I can, that are complimentary to my business. And so that, that fulfills two things for me. One, it allows me to practice being a really good human and a good friend, and also has the impact of increasing my business at the same time. So that's how I can be happy and make more money. And have a lot of time on my hands all at the same time.

Isar Meitis:

Brilliant. Again, I want to touch on three different quick points. One, it's, there's really very few things more important to the success of a business than the partners you choose, which is could be a huge success or could be the worst thing that ever happened to you if you pick the wrong person. The problem is sometimes in the beginning it's very hard to know, but it's still a very critical aspect. the second thing I want to talk about is, is relationships and one of the core values of my business is relationships over transactions And I truly believe in that. I truly believe that if you look to build relationships, if you look to provide value to other people, you will gain more business than if you just to try to make more business. And the reason for that is those people will value you more, which means they will want to help you back, which means they will either do business with you themselves or will refer you other people, or will become a helping audience, a supportive crowd, a social proof, call it, whatever you want to call it, when other people want to do business with you and they will need references. So building strong relationships is maybe one of the most critical things you can do for your business and for your personal life, obviously. And then the last thing is picking the right people to surround yourself with. And that's true again. Initially on your inner circle, personal life, family and friends, family, you can pick, but the friends you surround yourself with. And then the second circle and then the business circle. And if you surround yourself with the right people and build the right relationships with them, everything becomes a lot easier, literally everything. So again, very, very important points and great tips for anybody who's trying to work that path of I wanna do something myself versus I wanna do a 9 to 5 job, which is, by the way, perfectly fine. I have nothing against people making that choice. I made it more than once in my career. Let's continue. So, so you're doing these things now. I want to take it to the business itself and how does it work, because I find it really fascinating. What exactly is the service that you provide now with all these websites and how are people using it? And I'm sure there's different use cases that people are using it.

Adam T:

Yeah, that's the one thing that I still don't know fully is how people utilize all my sites or, or even why I have some very good ideas on why that is because my, my clients tend to be either PR agencies, SEO agencies, or digital marketing agencies that do a lot of those similar job functions. And so I, knowing that I can make really educated guests on how people use my sites, but I, I don't spend a lot of time tracking the content that they publish because my AI and plug-ins really manage all that for me. And so I don't really worry about it. I, I will say that there are certain industries that I don't allow to publish in any of my sites, which are. Things like vaping and, vices, things of that nature. I I, I made a decision a long time ago, I would never try and make money from those industries just for purely moral reasons, but it's turned out that I've saved myself a lot of headache as well. Looking at some of my colleagues who do try and make money there, it's usually not worth it in the long run. And, the, the way that my network is structured right now, it operates a, a lot like how a press release service operates, where users come in and they, they select where they want their distribution to be. They upload their content and their images and their media or whatever, and then they publish it. Now, the difference between a press release service and my sites is that one, I require every single piece of content to be completely unique when it goes on one of my sites. I will not allow copied content, plagiarized content, mult, mass syndication. That's not what we're doing over here. I'm trying to operate these sites as if they were legitimate, newsworthy content informational sites. That's really their intention and, and so that's, I force my users to go through that process of writing unique content. They're gonna put links in there, they're gonna put videos, they're gonna put whatever content they want. That's entirely up to them. And so that's the part I don't really have a lot of oversight into other than making them stay away from certain topics. And then, I have two monetization models with them. Either people can pay per post they publish, which is a lot more expensive, I'll be honest. or I can allow them to have access to all my sites for a flat monthly subscription fee. And I have about half of my income coming from both of those subscription types. Now, at the same time, I would be an idiot if I didn't also try and monetize my sites in other ways. And so I use a model called Arbitrage. That's where you buy less expensive traffic from content sites like Tabula and and Outbrain and those things, and you push that traffic towards articles or videos on your own sites and and where you have Pageview ads, banner ads. and then you make a small percentage of income on the difference between what you spent and what you make. Yep. It is not a complicated model, and you can only do it if you're, you can only be profitable at it if you do it at scale. And I'm talking about a hundred million plus views a month across a bunch of different sites. So I didn't realize I could do that until just a few years ago because I got a new partner who just, that's all they do. And they saw how many sites I have that they're all set up as new sites. They're, they're legitimate sites. They have logos, they have privacy policies, we have strict content controls in place. And so all the ad networks loved my sites, and they all immediately got approved. So I'd already jumped through the hoops without even knowing that I'd done so. And I was able to instantly get a lot of arbitrage traffic going very quickly, and that increased my revenue by 10% in the first year that I was using it.

Isar Meitis:

Amazing. Okay. I, I wanna, I wanna summarize again a few things that are very, very unique about what you do as a service. First of all, the fact that you can, through a flat fee, have access to hundreds of websites.

Adam T:

Oh, I did forget to mention anybody who's subscribing for that flat fee. I acquire a new site every month, so Wow. Anybody who's subscribing gets access to that new site and their subscription never changes price. Quick

Isar Meitis:

question. Are they bundled into topics like are there different areas of interest?

Adam T:

That, that you, A lot of my sites, I buy them in particular niches. So yeah, there, there's gonna be health sites, finance sites, small business sites. So they, they fall within fairly generic categories, but they, they are all categorized specifically that way. When I get them, I have very few generic sites that anything goes on.

Isar Meitis:

Yeah. I, I kind of assume that's the case. So, so really when people subscribe to the 175 websites, or again, the growing number that it is, they don't subscribe to all of them. They really care about the five big ones in the industry and the 10 additional that are kind of like touching and have some parallel lines to their industry to attract the right audience. Right. That's a fair

Adam T:

assumption. Well, that, that would be if a user was just publishing content about themselves. But if an agency. Services, dozens of clients and dozens of industries, they'll probably use every single one of my sites for at least one of their

Isar Meitis:

clients. Understood. Yeah, it makes sense because they themselves serve multiple clients in multiple industries. Right. Interesting. I think one of the unique things about it is the fact that I, you know, your clients have full control. They decide what they publish, when they publish, where they publish it at what frequency it goes out, which content it has inside, and at a very high volume of traffic that comes to these websites fully under, then control under a flat fee. I don't know, literally nobody that does anything like this. And I found this a extremely valuable service and b, really unique. I'll mention one book that is. Very relevant to this topic, and you may know others, but there's, there's a really phenomenal book that's called, trust Me, I'm Lying, that literally talks about a person that figure out how the whole big media websites work. So the big, big ones, including national television. And he found that there's a way to game the industry once you understand how it's played. And it's a, it's a book definitely worth reading. If you want a very quick summary, all these websites are built on ads. That's how they make money. So from CNN down to, you know, the Motley Full and below that, they make money through selling ads to sell ads. They need traffic to have traffic. They need new content all the time. It's all a contest on who has more content and there's not enough people. The world to serve enough research to build that content. So what they do, they screens the level of websites below them. So the CNNs and the BBCs of the world, wherever they are in the world, they look at a hundred different newsworthy websites to see what news come out. And if there's something that shows up in 20 of these sites, it's probably newsworthy. And then they pick it and they make it into national media story. The people below them look at a hundred websites on the level before, and if something shows up on 20 of them, it's probably relevant and me, and they will create an item on that and so on and so forth. And if you understand which people, which editors look at which websites to get the content they're gonna publish on Topic X. Again, finance, sports, whatever the case may be. And you can send content to those websites, it will get picked up, up the chain. And if you know how to play the game, it will make it to national television without you having to spend a cent. Other than creating the content and having the right relationships with the people on the bottom of the totem pole, just the right people. And the service you're providing is literally the only service that I know that gets you a big chunk of the way forward. By being able to publish a lot of content in a lot of respectable websites very, very quickly without spending a huge amount of money and a huge amount of time doing that, which by itself makes it very, very interesting. all of this was really brilliant. I mean, both from your personal journey as well as the business you developed. If people wanna work with you, if people wanna follow you, if people wanna do business with you, what's the best way to connect

Adam T:

with you? I, I really like working with people who connect with me on LinkedIn. Okay. Because that, that's sort of my way of screening people that I want to work with. If I can check out their LinkedIn profile and we can have a good connection and conversation, then I, I will, I'm very fast to respond on LinkedIn and then I'll, I'll usually take the conversation onto a phone call and either a relationship where they're paying or, you know, some way in which we can help each other. But I, I always like to start it on LinkedIn and I can guarantee I am the only Adam Torkelson that exists on LinkedIn and on Google. So you can Google me or just search on LinkedIn. One way or the other, you'll find my LinkedIn profile.

Isar Meitis:

Awesome. Any final words? Anything you wanna add before we wrap this up?

Adam T:

Well, one of the things the. The side effects, I guess, of having websites with so much traffic. this was an unintentional side effect that I didn't know existed until last year, but when I embed a YouTube video in a couple of my sites that get the most traffic, those videos get about 5,000 views per site that they're embedded in. Wow. And I don't know why it is 5,000 and then I don't know why it's just those sites versus others. I haven't figured that out yet, but it works every single time. And so I tell my subscribers that, Hey, that this is what happens. And that's sort of like a free extra benefit of doing this. But not a lot of'em have taken advantage of that. And I'm, if I'm gonna make a prediction in marketing and advertising and thought leadership and seo, it's gonna be that video content is gonna become more. And more important video and audio. They kind of go together, I think, and it's not gonna slow down. And anybody who's doing just SEO or just pr, they're gonna have to start getting into helping promote their clients' videos.

Isar Meitis:

agreed. Adam, this was phenomenal. I really, really enjoyed talking with you. I learned a lot. I'm sure other people who've been listening or will listen to this learned a lot. Thank you so much for taking the time and sharing your, your personal story and your business story as well.

Adam T:

Oh, my pleasure. Thank you so much. You're the man.

Isar Meitis:

What a fascinating conversation with Adam. He was able to really create magic of being able to work less, have the lifestyle that he wants, spend more time with his family while growing a very. Business that provides value to so many other businesses. Really remarkable. If you're looking for another great entrepreneurial story with lots of ups and downs and amazing business tips, I suggest to check out episode 101. It's called How I Made$1 million in my first year of e-commerce with no experience, and it's with Serial Entrepreneur Max Martini. It's a crazy roller coaster of entrepreneurship with really great business ideas and business takes. So check it out and until next time, have an amazing week.